Vasantha completed two years of a National Diploma in Journalist at Natal Technikon (now Durban University of Technology) and several industry training programmes. She started her professional life as a political journalist and covered South Africa's transition to democracy including the country's first democratic elections.
She then left journalism in 2004 after being approached by then City Manager Dr Michael Sutcliffe to head up the communications unit of the City of Durban, elevating the unit from a PR and media buying unit to a strategic communications unit with a developmental marketing strategy. In 2007 Vasantha was headhunted by Hindustan Times Media in New Delhi, India and joined that company as Vice President: Content and Product Development.
Her current role includes organisational development, product development and supporting the executive chairman and team in the development of brand, audience and revenue strategies. She also launched and is CEO of Studio Independent, a branded content agency within Independent Media