Samantha Naidu is our Classified Marketplace CEO.
She is responsible for growing our online classified marketplace portfolio across Africa.
She holds as a NDip in Sales and marketing from the Durban University of Technology.
She successfully managed media sales organisations over the past 20 years, starting her career in the motoring industry as the national sales manager for the Auto Trader magazine, responsible for classified advertising.
Samantha has been instrumental in transitioning companies from traditional print to full multi-media cross channel organisations.
She spent 10 years with the Yellow Pages as the Online Sales Manager, as well as the Regional Sales manager for Gauteng. She was responsible for launching digital strategies and growing digital revenue.
Her expertise lies in developing and launching innovative digital solutions that speak to key audiences.
She held the position of National Sales Manager at Junk mail publishing, successfully integrating a multi-media sales approach to traditional classified advertising.
Now her core focus is transitioning a traditional print platform to a multimedia 360-degree solution platform.